Guides
Practitioner-led data protection and AI governance
Embedded in your operations. Accountable for your compliance.
Andy and Ola
Penby is the two of us. No juniors, no handovers, and the same two practitioners on your work from scoping to sign-off.
Andy Williamson MBCS
Founder & Principal Consultant
Thirty years advising regulated organisations, including investment banking, telecoms, and critical national infrastructure. BCS Practitioner Certificate in Data Protection. IAPP member.
Learn more about Andy
Ola Degteva MBCS
Marketing Analytics & Compliance
Ten years leading GDPR-compliant marketing analytics for regulated businesses. BCS Practitioner Certificate in Data Protection. MA in Teaching.
Learn more about OlaFractional DPO and AI governance
Fractional DPO
Your data protection obligations require an accountable practitioner. A fractional Data Protection Officer fills that role, embedded in your operations and named to the ICO where required.
AI Governance Consulting
AI systems that process personal data carry regulatory obligations. Penby builds the governance frameworks, runs the impact assessments, and documents the decisions, before a gap becomes an incident.
Protection that builds trust
Beyond the fine
Data protection failures cost more than penalties. They cost contracts, partnerships, and trust. Penby is engaged to prevent that.
Continuity of counsel
The practitioner who scopes your engagement is the practitioner who signs off your DPIA. Nothing is relayed, re-briefed, or learned twice.
Before the incident, not after
Most organisations address data protection only after something goes wrong. Penby builds the governance that prevents it, covering UK GDPR through to emerging AI regulation.
Writing from the practice
Guides
Guides
Your organisation had a data breach – here's what happens next
11 April 2026
Guides
Building an AI governance framework: where to start
10 April 2026Begin with a conversation
An initial discussion of your obligations, your current exposure, and how Penby could support you. Without commitment.
Arrange a call